Achieve a high-impact, striking blonde transformation with Dark & Lovely Go Intense! Permanent Haircolor in 11 Bright Blonde, this premium permanent dye delivers an Ultra Vibrant Color Designed For Dark Hair, yielding highly visible, luminous blonde pigments alongside specialized nourishment tailored for textured hair structures.

Key Features:

• Intense Shine Color: Formulated explicitly with high-pigment lifting technology to counteract dark bases, delivering a bright, shimmering blonde finish with a high-gloss, ultra-reflective sheen.

• New Moisture Mask Treatment: Includes a brand-new, paraben-free Moisture Mask designed to intensively condition, soften, and nourish hair post-color, sealing the cuticle to ensure incredibly soft hair.

• Nurturing & Conscious Formula: Features a specialized vegan color blend providing 97% naturally derived care, ensuring a gentle processing experience that respects the structural integrity of your hair.

• Designed for Dark Hair Tures: Calibrated with lifting capabilities that help unlock bold, true-to-tone blonde shades on highly concentrated dark hair surfaces without major brassiness.