Achieve a radiant, sun-kissed blonde transformation with Dark & Lovely Go Intense! Permanent Haircolor in 10 Golden Blonde, this premium permanent dye provides Ultra Vibrant Color Designed For Dark Hair, delivering a luminous, warm golden tone alongside intensive nourishment tailored for natural, textured hair structures.

Key Features:

• Intense Shine Color: Formulated with advanced high-pigment lifting technology to break through naturally dark bases, leaving your style with a rich, ultra-reflective golden gloss finish.

• New Moisture Mask Treatment: Includes a brand-new, paraben-free Moisture Mask designed to intensively condition, soften, and nourish hair post-color, sealing the cuticle to ensure incredibly soft hair.

• Nurturing & Conscious Formula: Features a specialized vegan color blend providing 97% naturally derived care, ensuring a gentle processing experience that respects the structural integrity of coils, curls, and waves.

• Designed for Dark Hair: Calibrated with precise lifting capabilities that help unlock bold, true-to-tone golden blonde shades on highly concentrated dark hair surfaces while minimizing brassiness.