Wella ColorCharm Permanent Liquid Toner T18 Lightest Ash Blonde is a professional-grade, high-performance hair toning system engineered explicitly to eliminate unwanted warm brassy tones and perfect pale blonde results. Formulated as a vibrant permanent liquid matrix, this advanced salon-tier toner infuses the hair architecture with cool, ash pigments to deliver high-clarity color accuracy. It provides comprehensive, uniform coverage that shifts yellow transitions into an exceptionally brilliant, icy white-blonde shade, leaving pre-lightened hair profiles beautifully balanced, radiantly reflective, and completely refreshed.

• High-performance permanent liquid hair toner engineered to deliver an ultra-precise, uniform ash payoff with excellent color longevity.

• Features the iconic T18 Lightest Ash Blonde shade (formerly White Lady), celebrated worldwide as the salon standard for achieving crisp, pale platinum hair.

• Utilizes a highly effective liquid formulation that mixes easily with developer for a smooth application and deep pigment penetration.

• Delivers complete, highly reliable anti-brass corrective power that instantly targets and neutralizes stubborn underlying yellow tones.

• Optimized for use on pre-lightened hair structures, requiring a baseline lift to a pale yellow level 10 to reveal its true icy potential.

• Minimizes uneven color results and patchy tones by spreading seamlessly across strands during the active processing window.

• Locks down a beautifully polished, translucent shine that enhances the multidimensional depth of blonde highlights and double-processes.

• Safe and highly effective for professional salon backbar integration or advanced at-home tone maintenance routines.

• Ergonomic, low-profile amber bottle design protects the liquid stability and allows for easy, mess-free pouring and measuring.

• 1.4 fl. oz. (42 mL) precision-measured bottle arrives complete with its protective retail carton box, ready for vanity display or salon inventory shelves.