Products (2430)

Achieve rich, deep color with Wella Color Charm Permanent Liquid Hair Color in 1N Black. This long-lasting formula provides excellent gray coverage, vibrant shine, and true-to-tone results. Ideal for all hair types, the liquid formula ensures easy application and consistent, professional-quality color at home or in the salon.

Get cool, rich tones with Wella Color Charm Permanent Liquid Hair Color in 3A Dark Ash Brown. This ash-based shade helps neutralize red and warm undertones while delivering deep, natural color and brilliant shine. The liquid formula ensures even coverage and long-lasting, salon-quality results.

Get timeless, natural results with Wella Color Charm Permanent Liquid Hair Color in 5N Light Brown. This soft, balanced shade offers full gray coverage, deep shine, and fade-resistant color. The liquid formula ensures smooth application for consistent, salon-quality results at home or in the salon.

Achieve rich, natural tones with Wella Color Charm Permanent Liquid Hair Color in 5N Light Brown. This classic shade offers full gray coverage, radiant shine, and long-lasting results. The liquid formula ensures easy application and even color from root to tip for salon-quality results at home.

Bring warmth and richness to your hair with Wella Color Charm Permanent Liquid Hair Color in 6R Red Terra Cotta. This vibrant, earthy red shade delivers bold color, radiant shine, and excellent gray coverage. Its liquid formula provides even saturation and lasting, salon-quality results.

Make a bold statement with Wella Color Charm Permanent Liquid Hair Color in 6RV Cyclamen. This vibrant reddish-violet shade delivers intense color with rich shine and excellent gray coverage. The liquid formula ensures smooth, even application and long-lasting, salon-quality results with a dramatic finish.

Achieve natural, balanced color with Wella Color Charm Permanent Liquid Hair Color in 7N Medium Blonde. This neutral blonde shade provides even tone, excellent gray coverage, and long-lasting vibrancy. Its liquid formula allows for easy application and rich, glossy results from root to tip.

Turn up the heat with Wella Color Charm Permanent Liquid Hair Color in 7R Red. This radiant red hue delivers bold, long-lasting color with excellent gray coverage and intense shine. The liquid formula ensures even saturation for vibrant, salon-quality results from root to tip.

Get beautiful, long-lasting color with Wella Color Charm Permanent Liquid Hair Color in 8A Light Ash Blonde. This professional formula delivers vibrant, even coverage and a natural ash blonde tone that refreshes and enhances your hair with a smooth, radiant finish. Perfect for all hair types, the 1.42 fl oz bottle provides easy application and consistent results every time.

Get natural, radiant results with Wella Color Charm Permanent Liquid Hair Color in 8N Light Blonde. This neutral blonde shade provides balanced tones, full gray coverage, and long-lasting vibrancy. The liquid formula ensures even application and beautiful shine for a flawless, salon-quality finish.

Add a warm golden glow with Wella Color Charm Permanent Liquid Hair Color in 9G Soft Pure Gold Blonde. This radiant blonde hue offers vibrant, multi-dimensional color with rich shine and excellent gray coverage. The liquid formula ensures smooth, even application and salon-quality results at home.

Tone and refine your blonde with Wella Color Charm Permanent Liquid Toner in T11 Lightest Beige Blonde. Perfect for eliminating dullness and unwanted brassiness, this toner adds soft beige tones while enhancing shine. Ideal for use after lightening, it delivers natural-looking, cool blonde results.

Achieve the perfect cool-toned blonde with Wella Color Charm Toner T14. This professional-grade toner neutralizes unwanted orange and yellow tones for a clean, pale ash finish. Shade: T14 Pale Ash Blonde – Ideal for lightest yellow hair Liquid formula – Easy application and even distribution Neutralizes brassiness – Leaves a cool, icy blonde tone Long-lasting results – Fades evenly with minimal upkeep Mixes with Wella Color Charm Developer – For best results, use with 20-volume developer Perfect for pre-lightened hair that needs a touch of refinement and tone correction.