
Wella Color Charm Permanent Liquid Toner T18 Lightest Ash Blonde – 1.4 fl oz
$4.99
Achieve cool, icy blonde tones with Wella Color Charm Permanent Liquid Toner in T18 Lightest Ash Blonde. This cult-favorite toner effectively neutralizes yellow and brassy tones for ultra-light ash results. Ideal for pre-lightened hair, it provides even toning, vibrant shine, and salon-quality finish.

Wella Color Charm Permanent Liquid Toner T28 Natural Blonde – 1.4 fl oz
$5.29
Create a soft, balanced blonde with Wella Color Charm Permanent Liquid Toner in T28 Natural Blonde. This gentle toner neutralizes brassiness and adds natural warmth to pre-lightened hair. The liquid formula delivers even results with luminous shine, making it perfect for achieving a clean, classic blonde tone.

Wella Color Charm Permanent Liquid Toner – T27 Medium Beige Blonde – 1.4 fl oz
$4.99
Tones Brassiness – Eliminates unwanted warm and brassy tones for a natural beige blonde finish
T27 Medium Beige Blonde – Perfect for creating a balanced, medium blonde shade with beige undertones
Liquifuse™ Technology – Penetrates the hair shaft for even, fade-resistant color
Professional-Grade Results – Best used on pre-lightened or highlighted hair
Easy Application – Mix with 20-volume developer in a 1:2 ratio
Achieve salon-quality beige blonde with long-lasting shine and dimension.

Wella Color Charm Permanent Liquid Toner – T35 Beige Blonde – 1.4 fl oz
$5.29
Neutralizes Brassiness – Specially formulated to tone orange and yellow tones in blonde hair
T35 Beige Blonde Shade – Delivers a soft, natural-looking beige blonde finish
Liquifuse™ Technology – Ensures even color from root to tip for long-lasting results
Customizable Formula – Mixes with 20-volume developer in a 1:2 ratio for controlled toning
Ideal for Pre-Lightened Hair – Perfect for blonde, bleached, or highlighted hair
Achieve salon-quality beige blonde results from home.

Wella ColorCharm PAINTS Semi-Permanent Hair Color – Yellow – 2 oz
$4.99
Unleash bold creativity with Wella ColorCharm PAINTS in Yellow – a vibrant, customizable semi-permanent hair color.
No developer needed – ready-to-use direct dye
Mixable with other PAINTS shades for endless color possibilities
Lasts up to 20 washes depending on hair condition
Works best on pre-lightened or blonde hair
Free of ammonia, peroxide, and parabens
2 oz / 57 g tube

Wet & Wavy Tangle Free Vitamin E Leave-In Conditioner – 16 fl oz
$10.59
Wet n Wavy Tangle Free Leave-In Conditioner (16 oz) is a salon-proven formula designed to define wave patterns and reduce tangling. Enriched with Vitamin E, this leave-in conditioner helps to decrease inner fiber friction, making it ideal for curly, wavy, and synthetic hair. It provides long-lasting moisture and smoothness without the need for rinsing, leaving hair soft, manageable, and frizz-free.
Key Features:
Defines wave patterns and helps maintain wave shape
Detangles hair for smoother styling
Enriched with Vitamin E to nourish and protect hair
Decreases inner fiber friction to reduce breakage
No rinse required, easy to apply for everyday use

Wet N Wavy Bonfi Wig Shine – 8 oz
$9.59
Wet N Wavy Bonfi Wig Shine is a specially formulated spray designed to add shine and softness to your wigs and hairpieces. This lightweight spray helps to revitalize synthetic and human hair wigs, leaving them with a natural-looking shine without weighing them down. Ideal for maintaining the appearance of wigs, weaves, and hair extensions, it adds moisture, reduces frizz, and enhances the overall look of your hairpieces.
Key Features:
Adds shine and softness to wigs and hairpieces
Non-greasy formula that revitalizes synthetic and human hair wigs
Helps to reduce frizz and maintain a smooth, polished appearance
Ideal for wigs, weaves, and hair extensions
Moisturizes hair without weighing it down for a natural look

Wet n Wavy Frizz Free Detangling Spray – 12 oz
$4.29
The Wet n Wavy Frizz Free Detangling Spray (12 oz) is a moisturizing spray designed to calm frizz and flyaways while restoring moisture balance to your hair. This alcohol-free formula works perfectly on curly, coily, kinky, frizzy, and wavy hair textures, providing hydration and smoothness. Infused with UV protection and Vitamin E, it helps protect your hair from damage while keeping it soft, manageable, and frizz-free.
Key Features:
Alcohol-free formula to prevent dryness
Restores moisture balance and calms frizz & flyaways
Contains UV protection and Vitamin E for added care
Ideal for natural curly, coily, kinky, and wavy hair
Helps maintain smoothness and manageability

Wet n Wavy Tangle Free Leave-In Conditioner – 12 oz
$6.29
Wet n Wavy Tangle Free Leave-In Conditioner (12 oz) is a salon-proven formula that calms frizz and flyaways while providing deep hydration to curly, coily, kinky, and frizzy hair textures. Enriched with Vitamin E, this leave-in conditioner helps to detangle hair, leaving it soft, manageable, and shiny. Perfect for maintaining a smooth texture without the need for rinsing, it nourishes and protects, promoting healthier, more defined hair.
Key Features:
Calms frizz and flyaways for smoother hair
Designed for natural curly, coily, kinky, and frizzy hair textures
Enriched with Vitamin E to nourish and protect hair
Detangles hair and enhances manageability
No rinse formula for easy daily use

Wet-n-Wavy Bonfi Natural Oil-Free Wig Shine – 4 oz
$5.39
Bonfi Natural Oil-Free Wig Shine is designed to bring back the vibrant shine to dull and dry human and synthetic wigs. Infused with UV protection and Vitamin E, this spray helps to protect your wig from harmful UV rays while moisturizing and revitalizing it. Perfect for anyone looking to restore luster to their wig without the greasy feel of oils, this formula keeps your wig looking fresh and shiny all day long.
Key Features:
Oil-free formula for a lightweight shine without greasiness
Provides UV protection to preserve the integrity of your wig
Infused with Vitamin E to moisturize and nourish hair
Ideal for both human and synthetic wigs
4 oz (118.6 mL) spray bottle for easy application

Wet-n-Wavy Frizz Free Curl & Wave Mousse – 8 fl oz
$7.59
Define your curls and control frizz with Wet-n-Wavy Frizz Free Curl & Wave Mousse. Designed for both natural and synthetic hair, this lightweight mousse enhances wave patterns while leaving hair soft, manageable, and full of bounce.
Frizz-free formula smooths and tames flyaways
Ideal for wrap styles and set weaves
Defines curls and waves without stiffness or crunch
Helps smooth split ends and adds shine
Suitable for natural, synthetic, and weaved hair
Size: 8 fl oz (237 mL) – includes 50% more free
Great for daily styling or refreshing textured styles
Perfect for maintaining wave definition and a polished, touchable finish all day long.

Wet-n-Wavy Wet Look Gel – 12 oz
$6.99
Wet-n-Wavy Wet Look Gel is the perfect styling solution for creating sleek, shiny, and long-lasting wet looks. This gel provides maximum control and definition, delivering a shiny, glossy finish without the crunch or flaking. Ideal for all hair types, it ensures a smooth, frizz-free look throughout the day.
Key Features:
Provides maximum control and hold for long-lasting wet looks
Adds shine without crunch or flaking
Suitable for all hair types, delivering a sleek and frizz-free finish
Perfect for creating glossy, defined styles that last all day
No alcohol to avoid drying out hair

Wil + Gain Hair Oil 2X Strength 1 oz
$4.59
Wil + Gain Hair Oil 2X Strength is a powerful blend designed to nourish the scalp and promote stronger, healthier hair. Infused with olive oil and eucalyptus oil, this concentrated formula helps reduce dryness, stimulate growth, and improve overall hair texture.
Features:
2X strength formula for enhanced results
Contains olive oil and eucalyptus oil
Helps moisturize scalp and reduce dryness
Supports healthier, stronger hair growth
Lightweight and non-greasy
1 oz bottle with dropper for easy application

Wil+Gain 2X Strength Hair Oil – Peppermint & Rosemary Oil (1 oz)
$4.59
Boost hair growth and scalp health with Wil+Gain 2X Strength Hair Oil, a powerful blend of peppermint and rosemary oil designed to stimulate follicles, strengthen hair, and reduce breakage. This lightweight, fast-absorbing formula deeply nourishes the scalp while improving circulation for optimal hair growth. Ideal for all hair types, it helps to combat dryness, thinning, and dandruff, leaving your hair fuller, healthier, and shinier.
Key Features:
2X Strength formula for enhanced hair growth support
Infused with peppermint oil & rosemary oil to stimulate scalp circulation
Strengthens hair, reduces breakage, and promotes thickness
Lightweight, non-greasy, and fast-absorbing
Ideal for all hair types, including natural, curly, and thinning hair
Revitalize your hair with Wil+Gain 2X Strength Hair Oil, the perfect solution for stronger, healthier, and thicker-looking hair!

Wil+Gain Hair Oil 2X Strength with Jamaican Black Castor Oil & Jojoba Oil – 2 oz
$4.59
Wil+Gain Hair Oil 2X Strength is a powerful blend infused with Jamaican Black Castor Oil and Jojoba Oil, formulated to deeply nourish, strengthen, and revitalize hair from root to tip. This intensive treatment promotes healthier hair growth, restores moisture, and helps reduce breakage for stronger, shinier hair with every use.
Features:
2X strength formula for intense nourishment
Infused with Jamaican Black Castor Oil & Jojoba Oil
Helps strengthen and thicken weak, damaged hair
Promotes healthy hair growth and moisture retention
Lightweight and non-greasy for daily use
Made in the USA