WaveBuilder Wave-Tex Wave Making Texturizer Kit Regular Strength
$9.99
WaveBuilder Wave-Tex Wave Making Texturizer is a professional-grade, high-performance chemical texturizing treatment engineered explicitly to loosen tight, difficult-to-wave natural hair textures. Formulated with a protein and amino acid fortified matrix, this advanced formula softens the hair structure just enough to maximize serious wave training power without over-processing. The super gentle, three-step process works in minutes to enhance natural pattern definition, building a strong structural foundation that leaves hair soft, highly manageable, and exceptionally shiny for a clean, natural-looking finish.
• High-performance wave texturizer kit engineered to expand and define natural patterns in difficult-to-wave hair
• Formulated with Regular Strength potency, making it ideal for standard, coarse, or highly resistant hair structures
• Fortified with a specialized blend of Protein and Amino Acids to reinforce structural integrity during processing
• Features a super gentle, fast-acting formula that works diligently in minutes to minimize over-processing risks
• Delivers maximum wave training power, creating the perfect pliable foundation for deeper, more uniform waves
• Leaves hair soft, smooth, fluidly flexible, and highly responsive to daily brushing and wave pomades
• Restores a healthy, vibrant surface shine while eliminating stubborn frizz and rough, unmanageable textures
• Complete comprehensive kit contents include all necessary components for 1 full application
• Designed to integrate seamlessly with standard WaveBuilder maintenance routines for maximum wave retention
• Safe and highly effective chemical texturizer manufactured under strict quality standards for consistent performance
Wella Color Charm Paints Semi-Permanent Hair Color – Coral - 2 oz
$4.99
Wella Color Charm Paints in Coral offers a vibrant, semi-permanent coral hue, perfect for those seeking a bold, expressive look. This ready-to-use formula requires no developer and is ideal for creating custom shades or soft pastel tones when mixed with the Clear pastelizer.
Key Features:
Vibrant Coral Shade Provides a bold, semi-permanent color that lasts up to 20 washes, depending on shade and hair condition.
No Developer Needed Ready-to-use formula simplifies the coloring process.
Customizable Tones Mix with Clear to achieve softer, pastel shades.
Gentle Formula Free from ammonia, peroxide, and parabens, ensuring a kinder coloring experience.
Fade-Resistant Designed to fade beautifully on tone, maintaining color integrity over time.
Versatile Application Suitable for use on dry, clean pre-lightened hair or natural hair lighter than 9/0.
Wella Color Charm Paints Semi-Permanent – Blood Orange 2 oz
$4.99
Wella Color Charm Paints Blood Orange is a vibrant semi-permanent hair color that delivers bold, fiery tones with a gentle acidic pH. This 2 oz formula is one of 15 intermixable shades, allowing you to customize your color for a unique look. It lasts up to 20 washes, depending on the shade and initial color intensity, and fades beautifully on tone. Use it alone or mix with other colors to create your perfect shade, and add Clear Pastelizer to control intensity for softer, pastel hues.
Key Features:
Blood Orange shade for a bright, fiery color
Intermixable shades – create your own custom colors
Gentle acidic pH formula that protects hair
Lasts up to 20 washes and fades beautifully on tone
Use with Paints Clear Pastelizer to adjust color intensity
No foils needed when applying multiple colors side by side
Wella Color Charm Paints Semi-Permanent – Light Pink 2 oz
$4.99
Wella Color Charm Paints Light Pink is a gentle, semi-permanent hair color that offers a beautiful pastel pink hue. Part of the 15 intermixable shades, this color is designed with a gentle acidic pH to protect your hair while delivering long-lasting color that fades beautifully on tone. It lasts up to 20 washes, depending on the shade and initial intensity. Customize your look by mixing colors together, and adjust the intensity with Clear Pastelizer for a softer, pastel finish.
Key Features:
Light Pink shade for a soft, pastel look
Intermixable shades – create custom colors or layered effects
Gentle acidic pH formula that protects hair
Lasts up to 20 washes, fading beautifully on tone
Control intensity by adding Paints Clear Pastelizer for pastel hues
No foils needed for applying multiple colors side by side
Wella Colorcharm Paints Semi-Permanent Hair Color Purple 2 oz (57 g)
$4.99
Wella Colorcharm Paints Semi-Permanent Hair Color is a professional-grade, high-performance topical coloration system engineered explicitly to deposit vibrant, high-fidelity pigment while conditioning the hair matrix during application. Formulated under a gentle, ammonia-free care standard, this ready-to-use cream dye requires no developer and allows for effortless blending or direct application on pre-lightened hair textures. It coats individual hair cuticles smoothly to lock in brilliant tone density and multi-dimensional reflectivity, leaving natural textures and processed strands looking exceptionally uniform, healthy, and beautifully vivid.
High-performance semi-permanent cream colorant custom-calibrated to deliver immediate tone vibrancy and long-lasting shade fidelity without structural damage.
Features the iconic white "WELLA®" corporate designation, a globally celebrated salon authority renowned for engineering advanced technical hair coloration systems.
Belongs to the specialized "colorcharm PAINTS™" line extension, a collection of mixable vivid pigments engineered for creative color expression.
Provides multi-language product category indicators centered on the front panels reading "SEMI-PERMANENT HAIR COLOR / SEMIPERMANENTE COLOR DE PELO / SEMI-PERMANENT COULEUR DE CHEVEUX".
Showcases distinct shade classification blocks identifying the core color profile in English, Spanish, and French: "PURPLE / MORADO / VIOLET".
Housed alongside a matching squeeze-tube component, utilizing a durable aluminum construction designed to provide clean, precise product dispensing for salon bowls.
Displays a realistic monochrome tube silhouette graphic on the outer cardboard carton, echoing the professional container geometry hidden inside.
Presented within a rich, deep-purple vertical rectangular retail box packaging, serving as an immediate visual cue for the underlying pigment family.
Provides a standard NET WT./POIDS NET/PESO NETO 57 g (2 OZ) mass capacity configuration, offering an ideal volume setup for standard section painting or multi-tonal highlighting.
Wella ColorCharm Permanent Liquid Hair Color - 9N Very Light Blonde
$5.29
Transform your hair with the vibrant, long-lasting shade of Wella ColorCharm Permanent Liquid Hair Color in 9N Very Light Blonde. This professional-grade liquid formula saturates hair evenly to deliver excellent gray coverage while producing a true-to-tone, natural-looking blonde result. Formulated with Liquifuse technology, it penetrates deep into the hair shaft to lock in fade-resistant color and brilliant shine. The liquid consistency mixes easily with developer for a smooth, uniform application that ensures balanced pigment distribution from root to tip.
Key Features
True-to-Tone 9N Shade: Formulated to deliver a natural-looking, Very Light Blonde result with balanced undertones.
Liquifuse Technology: Binds and fuses deep within the hair fibers to guarantee a highly fade-resistant, vibrant color result.
100% Gray Coverage: Provides excellent gray coverage that completely saturates stubborn white or gray strands.
Economical Liquid Formula: The 42 mL (1.42 fl oz) bottle easily mixes with cream developer for an easy, standard bottle application.
How to Use
Mixing Ratio: Mix 1 part Wella ColorCharm liquid hair color with 2 parts Wella ColorCharm cream developer (1:2 ratio) in a tint bowl or applicator bottle.
Application Technique: Apply evenly to dry, unwashed hair from roots to ends, using a brush or bottle for section-by-section precision.
Processing Time: Let the color process for up to 30–45 minutes depending on your desired depth and percentage of gray hair, then rinse thoroughly and shampoo.
Storage and Shelf Life: Store the unopened bottle in a cool, dry place away from direct sunlight. Unopened permanent liquid hair color generally features a stable shelf life of 3 years (36 months) from its manufacturing date; once opened, any unused mixed product must be discarded immediately.
Wella Colorcharm Permanent Liquid Hair Color 5N Light Brown 1.42 FL OZ (42 mL)
$5.29
Wella Colorcharm Permanent Liquid Hair Color is a salon-grade, high-performance topical coloration system engineered explicitly to deposit vibrant, long-lasting pigment while penetrating deep into the hair matrix to ensure optimal structural coverage. Formulated under a time-tested professional care standard, this liquid formula mixes easily with developers to create an efficient, fluid saturation matrix that covers stubborn grays completely. It smooths down individual cuticles to secure maximum light reflectivity, leaving natural textures and processed strands looking exceptionally uniform, healthy, and brilliantly glossed.
High-performance permanent liquid hair colorant custom-calibrated to deliver deep pigment penetration, intense color vibrancy, and total gray optimization.
Features the classic white "WELLA®" corporate logo, a globally celebrated salon authority renowned for engineering advanced technical hair coloration systems.
Belongs to the iconic "COLORCHARM" product line extension, a staple professional portfolio choice celebrated for predictable, high-fidelity color results.
Showcases a prominent black horizontal category band across the middle panel establishing its technical composition tier: "PERMANENT LIQUID HAIR COLOR / COLORATION LIQUIDE PERMANENTE".
Features the technical shade code descriptor "5N" displayed in a bold black typography asset on the lower white canvas.
Delivers explicit bilingual shade identification beneath the alphanumeric code, classifying the tone as "LIGHT BROWN / BRUN CLAIR".
Showcases a highly detailed background hair texture graphic embedded across the upper half of the box, displaying a perfectly uniform, rich multi-tonal light brown hair swatch.
Housed inside a sleek, professional vertical rectangular retail cardboard carton featuring a high-contrast minimalist white and black layout structure.
Provides a precise 42 mL (1.42 FL OZ) product fluid volume configuration, offering an ideal capacity size for accurate measuring and professional salon mixing ratios.
Wella ColorCharm Permanent Liquid Hair Color – 1N Black 1.42 fl oz
$4.99
chieve a deep, lustrous, and ultra-reliable shade with the professional formulation of Wella ColorCharm Permanent Liquid Hair Color, this time-tested salon favorite delivers excellent gray coverage and true-to-tone pigment deposit, ensuring vibrant and fade-resistant color performance.
Key Features:
Shade 1N Black (Noir): Delivers a rich, classic natural black tone that provides maximum depth and a high-gloss, reflective finish.
Liquifuse™ Technology: Engineered to saturate, penetrate, and fuse directly with the hair shaft. This advanced process locks pigment deep inside the hair cortex for long-lasting, fade-resistant wear.
Vibrant, Multi-Dimensional Shine: Conditions as it colors, helping to smooth the cuticle layer so that your dark strands reflect light with an intense, healthy sheen.
100% Gray Coverage: Provides total, uniform coverage on even the most stubborn, translucent gray hair fibers.
Economical Mix Ratio: Formulated for a standard 1:2 mix ratio (1 part color to 2 parts developer), giving you more usable product per batch for thorough head saturation.
Standard Professional Sizing: Packaged in a concentrated 42 mL (1.42 FL OZ) professional bottle.
Wella ColorCharm Permanent Liquid Toner T18 Lightest Ash Blonde 1.4 fl. oz. / 42 mL
$5.29
Wella ColorCharm Permanent Liquid Toner T18 Lightest Ash Blonde is a professional-grade, high-performance hair toning system engineered explicitly to eliminate unwanted warm brassy tones and perfect pale blonde results. Formulated as a vibrant permanent liquid matrix, this advanced salon-tier toner infuses the hair architecture with cool, ash pigments to deliver high-clarity color accuracy. It provides comprehensive, uniform coverage that shifts yellow transitions into an exceptionally brilliant, icy white-blonde shade, leaving pre-lightened hair profiles beautifully balanced, radiantly reflective, and completely refreshed.
High-performance permanent liquid hair toner engineered to deliver an ultra-precise, uniform ash payoff with excellent color longevity.
Features the iconic T18 Lightest Ash Blonde shade (formerly White Lady), celebrated worldwide as the salon standard for achieving crisp, pale platinum hair.
Utilizes a highly effective liquid formulation that mixes easily with developer for a smooth application and deep pigment penetration.
Delivers complete, highly reliable anti-brass corrective power that instantly targets and neutralizes stubborn underlying yellow tones.
Optimized for use on pre-lightened hair structures, requiring a baseline lift to a pale yellow level 10 to reveal its true icy potential.
Minimizes uneven color results and patchy tones by spreading seamlessly across strands during the active processing window.
Locks down a beautifully polished, translucent shine that enhances the multidimensional depth of blonde highlights and double-processes.
Safe and highly effective for professional salon backbar integration or advanced at-home tone maintenance routines.
Ergonomic, low-profile amber bottle design protects the liquid stability and allows for easy, mess-free pouring and measuring.
1.4 fl. oz. (42 mL) precision-measured bottle arrives complete with its protective retail carton box, ready for vanity display or salon inventory shelves.
Wella Colorcharm Permanent Liquid Toner T27 Medium Beige Blonde 1.4 FL OZ (42 mL)
$5.29
Wella Colorcharm Permanent Liquid Toner is a salon-grade, high-performance topical corrective coloration system engineered explicitly to neutralize warm brassy undertones and balance structural highlights on pre-lightened hair matrices. Formulated under a precise professional care standard, this liquid toner mixes easily with developers to create an efficient, fluid saturation layer that refines delicate blonde hair fibers uniformly. It smooths down individual cuticles to secure maximum light reflectivity, leaving natural textures and processed strands looking exceptionally uniform, healthy, and beautifully toned.
High-performance permanent liquid toner custom-calibrated to deliver immediate color shifting, brassiness elimination, and long-lasting pale shade optimization.
Features the classic black "WELLA®" corporate logo, a globally celebrated salon authority renowned for engineering advanced technical hair coloration and treatment systems.
Belongs to the iconic "COLORCHARM" product line extension, a staple professional portfolio choice celebrated for its predictable, high-fidelity corrective tone results.
Showcases a bold black core title centered directly inside a light woodgrain graphic block establishing its primary function: "TONER".
Features a prominent black horizontal category band across a soft pink center panel defining its technical composition tier: "PERMANENT LIQUID TONER / RAVIVEUR LIQUIDE PERMANENT".
Features the technical shade code descriptor "T27" displayed in a bold black typography asset on the lower white canvas.
Delivers explicit bilingual shade identification beneath the alphanumeric code, classifying the tone as "MEDIUM BEIGE BLONDE / BLOND BEIGE MOYEN".
Showcases a highly detailed woodgrain background texture graphic embedded across the upper half of the box, offering a clean abstract representation of a warm blonde tone base.
Housed inside a sleek, professional vertical rectangular retail cardboard carton featuring a high-contrast minimalist white and neutral layout structure.
Provides a precise 42 mL (1.4 FL OZ) product fluid volume configuration, offering an ideal capacity size for accurate measuring and professional salon mixing ratios.
Wella ColorCharm Permanent Liquid Toner – T10 Pale Blonde 1.4 oz
$5.29
Neutralize unwanted brassy undertones and correct yellow pigments with the professional salon corrective power of Wella ColorCharm Permanent Liquid Toner in T10 Pale Blonde, this industry-favorite liquid toner is engineered to shift pre-lightened hair into a cool, clean, and perfectly balanced platinum-leaning pale blonde finish.
Key Features:
T10 Pale Blonde Correction: Specifically balanced with violet-blue base pigments to target, counteract, and dissolve lingering warm yellow undertones in pre-lightened hair.
Vibrant Permanent Liquid Formula: Utilizes a long-lasting permanent liquid technology that locks in structural color clarity and resists fading for multiple weeks.
Liquifuse™ Technology: Saturates and penetrates the hair shaft smoothly, blending seamlessly to ensure uniform, predictable color results from roots to ends.
Glossy Finish: Imparts high-gloss depth and brilliance across finished strands, transforming dull brass into a multi-dimensional blonde look.
Standard Packaging: Includes the retail box and internal amber glass bottle with a black screw cap, containing 42 mL (1.4 FL OZ) of concentrated liquid toner.
Wet N Wavy Bonfi Wig Shine – 8 oz
$9.59
Wet N Wavy Bonfi Wig Shine is a specially formulated spray designed to add shine and softness to your wigs and hairpieces. This lightweight spray helps to revitalize synthetic and human hair wigs, leaving them with a natural-looking shine without weighing them down. Ideal for maintaining the appearance of wigs, weaves, and hair extensions, it adds moisture, reduces frizz, and enhances the overall look of your hairpieces.
Key Features:
Adds shine and softness to wigs and hairpieces
Non-greasy formula that revitalizes synthetic and human hair wigs
Helps to reduce frizz and maintain a smooth, polished appearance
Ideal for wigs, weaves, and hair extensions
Moisturizes hair without weighing it down for a natural look
Wet n Wavy Frizz Free Detangling Spray – 12 oz
$4.29
The Wet n Wavy Frizz Free Detangling Spray (12 oz) is a moisturizing spray designed to calm frizz and flyaways while restoring moisture balance to your hair. This alcohol-free formula works perfectly on curly, coily, kinky, frizzy, and wavy hair textures, providing hydration and smoothness. Infused with UV protection and Vitamin E, it helps protect your hair from damage while keeping it soft, manageable, and frizz-free.
Key Features:
Alcohol-free formula to prevent dryness
Restores moisture balance and calms frizz & flyaways
Contains UV protection and Vitamin E for added care
Ideal for natural curly, coily, kinky, and wavy hair
Helps maintain smoothness and manageability
Wet-n-Wavy Bonfi Natural Oil-Free Wig Shine – 4 oz
$5.79
Bonfi Natural Oil-Free Wig Shine is designed to bring back the vibrant shine to dull and dry human and synthetic wigs. Infused with UV protection and Vitamin E, this spray helps to protect your wig from harmful UV rays while moisturizing and revitalizing it. Perfect for anyone looking to restore luster to their wig without the greasy feel of oils, this formula keeps your wig looking fresh and shiny all day long.
Key Features:
Oil-free formula for a lightweight shine without greasiness
Provides UV protection to preserve the integrity of your wig
Infused with Vitamin E to moisturize and nourish hair
Ideal for both human and synthetic wigs
4 oz (118.6 mL) spray bottle for easy application
Wet-n-Wavy Frizz Free Curl & Wave Mousse – 8 fl oz
$7.59
Define your curls and control frizz with Wet-n-Wavy Frizz Free Curl & Wave Mousse. Designed for both natural and synthetic hair, this lightweight mousse enhances wave patterns while leaving hair soft, manageable, and full of bounce.
Frizz-free formula smooths and tames flyaways
Ideal for wrap styles and set weaves
Defines curls and waves without stiffness or crunch
Helps smooth split ends and adds shine
Suitable for natural, synthetic, and weaved hair
Size: 8 fl oz (237 mL)
Great for daily styling or refreshing textured styles
Perfect for maintaining wave definition and a polished, touchable finish all day long.